Get to Know the Neutrogena® Mask Collection
Neutrogena® Hydrogel Sheet Masks
Innovative technology from South Korea fuses nourishing essences with a polymer derived from seaweed to form a translucent, flexible sheet. Easy to apply, wear, and remove, Hydrogel conforms to the contours of the face.
The mask creates a barrier, helping intense hydrators and other ingredients work with skin.
Neutrogena® Hydro Boost Hydrating 100% Hydrogel Mask: This moisturizing face mask with hyaluronic acid instantly quenches dry skin and contours to your skin for optimal absorption, leaving it supple and hydrated.
Radiance Boost Brightening 100% Hydrogel Mask: Boosts skin’s radiance and smooth skin’s texture. This innovative hydrogel face mask with vitamin B3 leaves your skin looking luminous, evenly toned, and radiant.
Deep Clean® Purifying 100% Hydrogel Mask: Instantly hydrates for refreshed skin. This peel-off hydrogel face mask with seaweed extract contains 50% more essence than ordinary paper masks leaving your skin purified and healthy looking.
Neutrogena® Single-Use Mask Shots
Each Neutrogena® individual mask shot contains one dose of a formula tailored to the needs of different skin types.
Packaged in neat, portable pods, they’re perfect for travel or use on the go.
Each mask shot is sealed for maximum freshness until it’s opened and applied.
Neutrogena® Hydro Boost Hydrating Overnight Gel Mask: Wake up to hydrated, supple skin. This moisturizing overnight face mask with hyaluronic acid wraps skin in a deep gel cream while you sleep for smooth, soft skin.
Deep Clean® Purifying Wash-Off Clay Mask: Gently cleanses and purifies skin. This wash-off clay mask targets 100% of impurities to leave your skin feeling soft and healthy looking.
Learn About the Brand
Neutrogena, headquartered in Los Angeles, California, began its success story when, in 1930, founder Emanuel Stolaroff, started a small specialty cosmetic company called Natone. In the early years, Natone was a supplier to beauty salons usually associated with the glamour of the film industry. By the 1940's, Natone began manufacturing and distributing cosmetics for the retail market.
In 1954 on a business trip to Europe, Stolaroff heard of an unusual soap developed by Dr. Edmond Fromont, a Belgian cosmetic chemist. Fromont's patented formula produced a mild, clear soap that rinsed quickly and easily from the skin, leaving essentially no soap residue. Eleven minutes after washing with this unique soap, the skin was able to return to its normal pH - just one minute more than if it had been washed with only plain water!
Stolaroff believed there was a market for such a high quality soap and arranged to import and distribute the Neutrogena brand product in the United States. Setting the course for future growth, he emphasized the transparency of the soap to clearly communicate its difference. In addition, he targeted sales to new distribution channels-department stores and better drug stores.
By 1962, Neutrogena soap was so synonymous with the company image that the company was officially changed to Neutrogena. Lloyd Cotsen, an Integral member of the Neutrogena family, became president of the company in 1967 and made another key decision that would profoundly influence the future of the company-to promote the benefits of Neutrogena soap to the medical profession. The strong relationship between Neutrogena and dermatologists gave the company an exceptional competitive advantage.
As Neutrogena gained a unique acceptance by the medical profession, a new emphasis was directed toward marketing and research efforts to create a line of safe, mild, premium quality skincare products. In 1973, the company went public and by 1980, Neutrogena entered the haircare market.
Today, Neutrogena manufactures and markets a line of premium priced skin and hair care products which are distributed in more than 70 countries.
Now, more than ever, today's consumers equate health with beauty. Neutrogena stands naturally poised for tremendous future growth and an ever increasing number of satisfied customers.
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